The most important thing to consider when approaching a project is not how to best translate a client’s vision directly, but how well-executed design can meet an audience’s needs and compelling creativity can change the trajectory of anything. This approach has led Nigel Evan Dennis to produce compelling, unique advertisements, brand development, art, and experiences for some of the largest companies in the world — all whom owe at least some of their visual presence to his astute, taste-making design sensibility.